CCA Wins Business Excellence Award for Marketing

We were recently awarded the 2011 Business Excellence Award by, the leading publisher of Residential and Design magazines.  The Business Excellence Award honors “the best in business management in the custom home industry.” Rebecca Richardson, Director of Business Development & Marketing for us here at Charles Cunniffe Architects has been a huge asset since she joined the firm over five years ago. It was with her guidance and assistance that we were able to rollout our social media programs earlier this year. Rebecca tells ForResidentialPros that “The main reason for the rollout was [Search Engine Optimization] to expand our reach. We do projects all over the U.S. and abroad, and we wanted to make sure we were reaching various markets.”

Through our blog, facebook page and Twitter account we are able to market our firm on a global level. “Because we design nationally and internationally, a client might not necessarily see our ad in a regional magazine. So if you’re searching ‘architecture’ and ‘Aspen’ and you’re in Rio de Janeiro, we will show up higher on the list. We want to reach anyone and everyone,” says Richardson.

At Charles Cunniffe we believe technology is always evolving and in order to stay relevant in this industry we have to not only embrace that change, but excel in it. And that is why we ventured into the realm of social media.

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